Safaribet Signs Content Deal With Oulala
One of the biggest sports betting operators in Africa, Safaribet, has signed a deal with fantasy sports provider Oulala. Oulala will be providing fantasy sports content to the operator, which will cover Football, Basketball, Rugby, Hockey and more. This will be a fantastic opportunity for Oulala to get a foothold in the African market. The deal was specifically agreed with Safaribet Kenya and could potentially serve as a trial run for Safaribet who could then easily expand Oulala’s services across the continent.
The African market can be quite touch and go at times due to lack of rigid regulatory bodies, but this also means that operators can get creative and offer a variety of services to their customers. Oulala CEO Valery Bollier commented that Safaribet will greatly benefit from offering their product in Africa and in doing so take advantage of a younger audience. She also reiterated that by adopting their Daily Fantasy Sport business model it would help Safari bet get the most from their business while not negatively impacting their customer base.
Pinnacle And Yggdrasil In Partnership
In other content news, Yggdrasil sealed a contract with Pinnacle to provide them with their full suite of slots, table games and more. As with almost all Yggdrasil content deals, they will also be offering their popular and reliable BOOST and BRAG social services, which adds immense value for any operator.
Yggdrasil has managed to seal many new content deals based on the social integration in their gaming. This is immensely effective when combined with mobile gaming, creating much more player interaction and creating a more solid relationship between operators and their customers.
Yggdrasil CEO Frederik Elmqvist stated that it is an immense honour for the company to provide such an encompassing content deal to Pinnacle who has been in the industry for close to 20 years. They are very much looking forward to offering their unique content to such a loyal customer base.
GameArt And NYX Agree Content Deal
NYX gaming’s Open Gaming System platform has landed them a great deal with GameArt. GameArt slots will now be available through NYX’s distribution system, affording them a massive library of quality slot games and more.
With GameArt’s great collection of HTML 5 compatible games, it would also give them more leverage on the mobile market, which, as many operators have realized, has become a massive growth industry. Game Art CEO Maja Lozej commented on the fact that the company now has access to a massive distribution network to bring their titles to a wider audience.
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